If you do business in Lassen County, you should advertise on SusanvilleStuff.
We offer, by far, the most robust digital media footprint in Susanville and Lassen County.
280,000+ Page Views Each Month on our SusanvilleStuff.com website
17,000+ Followers on our SusanvilleStuff Facebook page
5,500+ Daily Subscribers to our WebXtra email
WEBSITE DISPLAY BANNERS (CPM)
Flexible, rotating exposure across the site with large, custom crafted ad banners.
Our banner ads rotate through four to six strategic locations on every page of the site. We use software to schedule banners according to the number of impressions purchased, spreading them evenly over the length of your contract.
| Type | Size | Rate | Description |
| Square Banner | 300×250 pixels | 10¢ / impression | The standard rectangular banners seen throughout the site content. |
| Long Banner | 960×400 pixels | 15¢ / impression | The large, screen-width banners rotating around the site for maximum impact. |
| Minimum 2K impressions per month |
Some of our current Long Banner advertisements
Some of our current Square Banner advertisements
EXCLUSIVE FEATURE SPONSORSHIPS
Align your brand with the content our readers love.
Sponsor high-traffic content segments like:
Local Daily Weather – SusanvilleStuff readers wake up to your branded daily weather forecasts from N.O.A.A. five days a week at 5:30a.m., on SusanvilleStuff, our social media connectors and in our Daily Email WebXtra. Your brand and marketing consistently reach around 5,000 readers every morning in a feature that our readers depend on to start their day. (Currently sponsored)
This Day in Susanville History – Each weekday on SusanvilleStuff, and in our SusanvilleStuff WebXtra, readers are treated to stories of Susanville’s past, carefully curated from 150 years of newspaper articles and historic local photographs. This popular daily feature sparks conversations online, creating engagement for your brand, as people reminisce about their favorite little town’s past. (Currently sponsored)
Job Announcements – A year-round sponsorship which costs $999 per month. With this sponsorship you get a sponsor billboard on each ‘help wanted’ post we publish, 1,000 monthly promotional banner ads and sponsorship of the posting.
(Currently available for $999 per month with a year-long commitment.)
We run all of the jobs through a second SusanvilleStuff Jobs Facebook page. Further extending the social reach of the sponsorship.
Job announcements are really popular and within the first day of posting usually reach around 2,000 people across Facebook and SusanvilleStuff. Within the first five days they reach an average of 5,000 readers. Over the last year we have averaged 24 published job announcements each month.
We don’t charge businesses to use our job announcements, and we position the sponsorship as ‘Job announcements brought to you by…’ with your sponsorship providing a nice public service while keeping your business’ name in the spotlight.
Weekly Community Calendar – Your sponsorship of Susanville’s most active and informed Calendar of Events includes a weekly post reaching around 5,000 people and sustaining sponsorship and branding of our Community Calendar. (Currently sponsored)
Weather Bulletin Sponsorship – Whenever there are bulletins issued by the National Weather Service we run them through SusanvilleStuff and all of our social connectors. This averages about 5 to 10 posts per month, with a lot more in the depth of winter or at the peak of summer.
We always get big numbers on these. Usually around 5,000 views in the first couple of hours. Especially if a big storm is headed our way. These also get a lot of attention because they launch outside of our regular programming.
The sponsor of the Weather Bulletin will be mentioned in the graphics and tag line of the post. Posts will include an advertising banner that can link to your web presence.
(Currently available for $249 per month with a year-long commitment.)
Real Estate Featured Listings – In addition to their rotating banner ads, each Sunday morning our local realtors can reach our SusanvilleStuff readers at a more engaging level with the best of their listings! Include photos, property information, maps, links – everything you need to show off your properties in a custom-built post that is seen around 5,000 times each Sunday and remains online for search engines to find and help you sell. (Featured Real Estate Listings are $250 per week or $750 per month.)
DAILY WebXtra EMAIL
Direct inbox access to our most loyal readers.
Your ad is delivered each weekday morning at 5:00 directly to the email inboxes of the 5,500+ daily subscribers of our daily digest of SusanvilleStuff stories, news and information.
One Week (5 Issues): $250 ($50/day)
One Month (20 Issues): $600 ($30/day) — Best Value!
FRONT PAGE SPONSORSHIP (PREMIUM)
Maximum visibility for high-impact campaigns. Big clearance sale? Concert performance? Huge community event? We offer the perfect way to get lots of attention on our SusanvilleStuff home page.
Dominate the homepage with a Static 960×400 banner placed near the top of the SusanvilleStuff homepage averaging 10,000 page views a week. This ad does not rotate; it stays visible to every homepage visitor. Rate: $600 per week
Social Media Partnerships – Coming Soon
We value your marketing budget. That is why we use rigorous standards to ensure you only pay for real eyes on your ad. When a banner is shown to a visitor, one “impression” is counted – but only if it meets our strict criteria:
- Full Visibility: Your banner image must fully loaded in the reader’s browser to count as an impression.
- Active Viewing: If the reader does not scroll down far enough to see the ad, no impression is counted.
- Anti-Inflation: If a visitor clicks to another page and sees the same ad within 60 seconds, we do not count it twice.
- Bot Filtering: We employ filters to ignore bots and crawlers to prevent artificially inflated statistics.
- Verified User: If the visitor’s IP address cannot be determined, the impression is not counted. We employ CloudFlare IP Geolocation for geographic targeting and Google Analytics for enhanced statistics and analysis.
AD DESIGN & FEATURES
We make it easy to look good. You can create your own banner, or we can design one for you! Look around the site and check out all of the beautiful designs we have created for our clients.
All banners can be linked to your website, Facebook page, or a direct email link.
Submission Standards
Formats: Files should be submitted as .jpg or .png.
Approval: All advertising requires approval by SusanvilleStuff prior to publishing and must meet website standards.
If you are interested in Advertising on SusanvilleStuff or would like more information about what we can do for your business please contact Marshel Couso by emailing [email protected] or by calling 1.530.257.7138.
You can also message us on Facebook.
