By Marshel Couso
Welcome to our weekly feature dedicated to covering Susanville and Lassen County’s business scene! Grand openings, new employees, renovations, new hours… each week we’ll keep you up to date with important information about the businesses you rely on.
Tractor Supply Company
Tractor Supply Company is inviting customers to celebrate the Halloween season with a fun pet photo event at its Susanville store, on October 19th, from 11:00a.m. until 3:00p.m.
Customers can bring in their four-legged family members, with or without costume, to have their photos taken by a local photographer. The first twenty-five participants will also receive a free magnetic picture frame.
“At Tractor Supply, we understand that pets are a part of the family. That’s why we’re excited to host an event that will create Halloween memories for pet owners and animals alike,” said Bill Payer, manager of the Susanville Tractor Supply store. “Our customers love their furry best friends, and we want to make sure this Halloween is one they won’t forget.”
This event is open to the public and will take place at 142 Robs Way. For more information, please contact the Susanville Tractor Supply Company at 1.530.257.1222.
Planet Home Lending
Planet Home Lending, a leading national mortgage lender, servicer, and asset manager, has expanded its footprint in Susanville, California, with Branch Manager Cheryl Holmes (NMLS ID#229161) and her team, including Mortgage Loan Officers Lindsey Martin (NMLS ID#1519818), Kerri Cobb (NMLS ID#569600), and Loni Reginato (NMLS ID#478517) and Processor Danielle Dinkelo. The team is licensed in California, Nevada, Idaho and Montana.
Holmes, most recently with Axia Home Loans, combines 25 years of industry experience with a passion for helping first-time home buyers. “We’re seeing a lot of first-time buyers turning to affordable manufactured homes and new construction to achieve homeownership,” she said.
“Down payment and closing cost assistance from the California Housing Finance Authority and Golden State Finance Authority are also very popular in our market.”
Another local market trend she’s seeing is existing homeowners turning to renovation refinancing to make upgrades on their current home instead of buying a move-up home. “They want to keep their existing low-rate mortgage, so they pull cash out with a second mortgage to pay for an addition, or to remodel kitchens and bathrooms.”
“We are thrilled to have Cheryl and her team join the Planet family,” said John Bosley, Planet Home Lending President, Mortgage Lending.
“With her expert leadership, extensive experience, superb local reputation for customer excellence, she is a perfect fit here where we know homeownership has the potential to change lives and where we are committed to being a part of the positive change in people’s lives.”
With Planet’s wide array of loan products, Holmes is poised to help even more families achieve homeownership, driving growth and strengthening the company’s presence in our region.
Is something noteworthy happening with your business? Let us know about it! Each Thursday morning, we present a round-up of interesting news from the Lassen County business scene and we want to hear from you. E-mail your business news to Marshel at [email protected].
